Nadrient - Artist Interview Series - Electric Objects


Laguna Beach, CA

The Studio at Giphy presents an exploration of the GIF as an artistic medium. Three artists were asked to consider how human relationships with technology have shifted and changed with the GIF. Each produced two pieces, representing their vision of the past and future of the notorious internet medium.

Main artwork 2
Where are you typing this from?
Can we see a picture of your workspace and/or desktop?
What do you watch/listen to while working?

It definitely depends on the nature of the work. If I am working with music/sound or creating it, I usually keep the audio/visualsphere pretty sterile. If I am attempting to channel a certain style (from an era perhaps) then I may want to get into that mindset by listening to specific music from that period (e.g. 80’s [synthwave, synthpop] ). Listening to podcasts and gameplay help me have friendly “company” while I’m working, on the other hand listening to full albums of progressive rock or symphonic metal (Steven Wilson, Seventh Wonder) keeps the energy high and pumping, while ambient/neo-classical tunes (Max Richter, 36, Olafur Arnalds) can at times be useful in creating a more sobering and focused atmosphere. I could probably elaborate far too much more on this. All this being said, I have been listening to a good bit of synthetic and/or manipulated sound albums (Holly Herndon’s new album, YACHT’s Warren MMIV and Amon Tobin).

What have you been working on lately?

I have been working on some abstract GIFs displaying alternate timelines of the GIFs history and its future potential, and I am excited for everyone to take a peek at.

What work of yours are you most proud of?

I’m going to sound pretentious and say that I am very poor at choosing favorites in most categories of anything, that being said I am glad I have tried to consistently create during my life, as it has conveniently archived specific points in my life, so I am pleased with work from every period as I would not have my current work without it. Here are some highlights:
Can you tell us about your process?

If I have a specific style or end product that I have moderately figured out, I like to gather images of inspiration together and then, if I have a especially specific outcome in mind, I will storyboard, although usually I will start with an abstract idea and see where it goes. I do enjoy figuring out my color palettes pretty early on as it helps me visualize the end product a bit better, organizing all my files by projects and different parts of that project is also important to keep me streamlined. It is also very important for me to track the progress in my work or I can sometimes be discouraged, but discouragement, and working through it, can be part of the process as well. A process is such an amorphous creature that I can only define it by the patterns that I have observed in my work, rather than rules or a code I keep.

Any last advice for the folks just starting out?

Enjoy the process of creating, the discouraging bits, the triumphant bits, and the bits where you don’t realize where the time went because you were lost in what you were making, all this bits rely on each other to drive you forward to where you want to be. Be in awe of everything and find inspiration in everything. Everything and everyone can teach you or impart you a slice of knowledge. If you are like me and overclock yourself on creating, learn to take breaks, learn to enjoy yourself. You deserve it. And a bit of advice that I saw others offer as well and I believe is pretty important: be organized. Not only for the sake of projects, but it is nice to be able to go back and look through things you made way back when. And also…


All these things I said are partial to my view of the world and my experience within it. These are not the rules for creating, but rather my chosen way of living at this point in my life. The beauty of life is that you can make something impacting or beautiful (or whatever you choose to express) going about a completely different way than I have and I in fact encourage you to. Possibility is out there for you!

Top Five Most Influential Visuals
Favorite file formats?

.cr2 .png .obj...nobody really likes .swf anymore do they?

What tools do you use in your work?

Adobe: Premiere Pro, After Effects, Illustrator, Photoshop, Kuler

Cinema 4D

Avidemux (for datamoshing)

A couple of VCRs for passing digitial video to tape and back (Canopus ADVC110 makes this process possible) and a databent analog video mixer for glitch

Ableton Live 8 and 9 and a ragtag group of instruments, physical and digital

Pen and paper

I’m sure I’ve forgotten something.

What are the best places to see your work?
What sites do you visit for inspiration?
Whose work do you follow?
What are your favorite galleries, museums, exhibits, etc.?

Thanks for the interview,